
From processes to pop-ups—scaling with intention
CP Herbalist didn’t just need marketing support—they needed a partner in growth. What began as a single campaign evolved into a long-term collaboration that now touches every aspect of the business. From restructuring their HR framework and internal operations to mapping out long-term brand strategy, we’ve worked hand-in-hand with the founder to ensure the company grows with clarity, agility, and soul.
We’ve helped reposition underperforming products, rework team roles, and build scalable plans that bridge business goals with day-to-day execution.
What we Delivered
On the marketing side, we’ve launched ads, shaped campaigns, designed graphics, and created monthly strategies rooted in insight—not trends. From the pop-up at My Mall to the Women’s Day “Café Paris” experience inside their Limassol boutique, every touchpoint is thought out to feel elevated and distinctly CP. Our work spans influencer planning, content calendars, in-store activation ideas, and performance campaigns that consistently deliver results. The wow? CP Herbalist became one of Cyprus’s fastest-growing natural beauty brands—all without heavy discounts, just smarter decisions.
Full marketing and business strategy
Monthly 360 campaign planning
HR restructure & performance framework
Graphic design & content creation
Social media management & ad execution
Event concepting & influencer strategy
LinkedIn presence & thought leadership


Sales doubled year-on-year through bundled activations.